Very Successful Was The One-Day Event With The Theme “The Role Of Marketing In The Extroversion And Internationalization Of The Greek Enterprises” (December 7, 2017)

  • 5:56PM Dec 07, 2017
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Very successful was the One-Day Event with the theme “The Role of Marketing in the Extroversion and Internationalization of the Greek Enterprises”, which was organized by the Marketing Laboratory MARLAB, the Master of International Business, and the Business Administration Department on December 7, 2017. The event took place at the Ceremony Amphitheater at the University of […]

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Black Friday Attracted More Consumers In 2017 But Spending Was Low, Survey Shows (December 3, 2017)

  • 5:52PM Dec 03, 2017
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PECIAL /Sunday 3 December 2017, 19:38:27 / Last Update: 19:40 / Source: ANA-MPA Greek consumers participated more in this year’s Black Friday sales than last year, but spend small sums in retail products, a survey by the Marketing Laboratory (MarLab) of the University of Macedonia showed on Sunday. The survey, which aimed at recording the behavior and stance […]

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The One-Day Event With The Theme “The Development Of Tourism Through Collaborations Between Greece And Turkey” Was A Great Success!!! (November 11, 2017)

  • 5:48PM Nov 11, 2017
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The One-Day Event about the Development of Tourism through Greek and Turkish Partnerships has attracted the interest of the Greek and Turkish tourism business and community. The event was organized by Hellenic-Turkish Chamber of Northern Greece in collaboration with MARLAB (the Marketing Laboratory of the Department of Business Administration of University of Macedonia) and the support of the Consulate […]

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Successful Was The Career Day Which Was Organized By The MARLAB Marketing Laboratory And The Career Office (March 16, 2017)

Career Day event was a great success, organized by the Department of Marketing MARLAB and the Career Office of the University of Macedonia with executives from “Porto Carras Grand Resort” on Thursday, March 16, 2017! Several university students and graduates were selected for the 7 day trial program of the hotel complex in order to […]

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The Seminar Grow Greek Tourism Online Was A Great Success Organized By The MARLAB Marketing Laboratory (March 3, 2017)

The Grow Greek Tourism Online seminar organized by the MARLAB Marketing Lab in collaboration with Google on Friday, March 3, 2017 was a great success! More than 350 people attended the seminar in the “ALEXANDROS” Hall of S.K. “I. Vellidis”. Among them were the postgraduate students of Tourism Business and Organizations Management and International Business […]

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“Trends And Challenges Of Retailing In Greece: Physical And Electronic Markets”(January 11, 2017)

Successfully ended the 2nd One-Day Marketing Event with the theme “TRENDS AND CHALLENGES OF RETAILING IN GREECE: PHYSICAL AND ELECTRONIC MARKETS“. The event was organized by the Marketing Laboratory MARLAB and the Department of Business Administration of the University of Macedonia and was held on Wednesday, January 11th 2017 at the Ceremonial Amphitheater of the […]

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Holiday Shopping Research (January 1, 2017)

  • 5:41PM Jan 01, 2017
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GREEKS BOUGHT MAINLY FOOD AND CLOTHES OVER CHRISTMAS HOLIDAYS-MARLAB POLL Food and clothes were the main items purchased by Greeks over the Christmas holidays, a poll by the marketing laboratory (MARLAB) of the University of Macedonia revealed on Sunday, with 85 percent of respondents saying they shopped during the holidays. According to the data, 15 […]

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