GENDER STEREOTYPES IN SPORTS AMONG GREEK PARENTS AND DIASPORA PARENTS!
Stereotypes in sport persist, both among Greek parents and among Greeks of the diaspora. Although the majority of respondents believe that there are no ‘male’ or ‘female’ sports, a large…
MARLAB Research Part III: How Do Greeks Think Incoming Tourism Should Be Treated Due To COVID-19?(May 6, 2020)
The Greek economy relies heavily on tourism, with the Bank of Greece proposing to further strengthen tourism as a means for achieving high growth rates. Unfortunately, this is impossible under…
MARLAB Research Part II: Vacation Voucher For The Support Of Domestic Tourism? What Do Greeks Say? (April 29, 2020)
The health crisis due to COVID-19 and its effects on declining incomes have led to the cancellation and large reduction in tourist bookings in all holiday destinations. Therefore, a major…
MARLAB Research – Part I: Will The Greeks Go On Vacation This Summer? (April 26, 2020)
A recent study by Mckinsey in 40 countries analyzed the changes in consumer behavior due to COVID-19 and showed that most people expect a reduction in their income and consequently…
MARLAB Research: How Did Greeks Celebrate Valentine’s Day? (February 17, 2019)
Valentine’s Day, known as Lovers’ Day, was first appeared and began to exist when people started mailing greeting cards on 14th of February, at seventeenth century, in Great Britain. Today…
Black Friday 2018: Bigger Sales, More Online Purchases (November 25, 2018)
The practice of Black Friday applied in Greece for third consecutive year in Friday 23th of November, 2018. Taking into consideration this practice, which as it seems tends to become…
‘Financial Crisis Does Not Affect Love’’!! How Did The Greeks Celebrate Saint Valentine’s Day? (February 14-15, 2018)
Valentine’s Day, also known as the Day of Lovers, was founded in memory of St. Valentine, a witness of the Catholic Christian church, in 496 AD by Pope Gelasios A.…
Black Friday Attracted More Consumers In 2017 But Spending Was Low, Survey Shows (December 3, 2017)
PECIAL /Sunday 3 December 2017, 19:38:27 / Last Update: 19:40 / Source: ANA-MPA Greek consumers participated more in this year’s Black Friday sales than last year, but spend small sums in retail products,…
Holiday Shopping Research (January 1, 2017)
GREEKS BOUGHT MAINLY FOOD AND CLOTHES OVER CHRISTMAS HOLIDAYS-MARLAB POLL Food and clothes were the main items purchased by Greeks over the Christmas holidays, a poll by the marketing laboratory…
“Βlack Friday” Survey Results (4/12/2016)
Greek consumers did not embrace Greece’s first ‘Black Friday’ to the degree that retailers might have hoped, according to a survey carried out by the Macedonia University’s Marketing Laboratory (MARLAB)…